Taking the BS out of starting a business
Say hello to proper, no nonsense, advice from people who have actually been there and done it.
Join the communityWho are we?
Well, hello there. This is the home of GoFounder – an online platform built by successful start-up founder, Eddie Whittingham, for other start-up founders looking to start, grow or scale their business… without the BS.
Eddie founded and sold his business in just 1,488 days to one of the world’s largest cyber-security companies, without having any funding. But, what Eddie found during this time was that the start-up community was full of ridiculous promises of over night success, outlandish get rich quick schemes and down-right-gob-smackingly-cheeky business coaches and mentors who’d never started their own business.
Is that really the best we’ve got to offer start-up founders?
So, Eddie founded GoFounder – to help demystify the BS around business. Straight-talking, down to earth resources, tools and a supportive community to help you along the way, from people who’ve actually sat where you are, struggled and succeeded.
Founder Courses
Step-by-step guidance and tools for every stage of getting goingProductivity Sprints
Our activity-based sprints help you get sh*t done, finally.Community of Founders
Connect with like-minded founders and share insightsExpert Masterclasses
Build your knowledge with our regular expert masterclassesExclusive Benefits
Get your hands on the best tools for less, with exclusively negotiated benefits
Straight talking step-by-step content
We know it can be overwhelming when starting a business. What to do next? When to do it? We have a range of courses to help you get going. It’s straight talking, no nonsense and BS free.
Productivity sprints
We know that sometimes the hardest part of starting a business is just being able to get sh*t done. Members can make use of our Sprints – an activity and time based productivity tool to make sure you stay on track.
No fake gurus, guaranteed
There are no shortcuts here. No plug in and play success. At GoFounder, we’re all about demystifying the BS around business and making sure people stop feeding ego’s and false dreams. Got talent? Willing to work hard? Understand that you’ll likely need a little slice of luck to make it? Then we want to work with you.

Get started and grow with our Hub
We’ve worked hard to build you a hub with everything you need. And, it’s ever growing and ever developing alongside your startup, to help you every step of the way.
It’s time to find out exactly what you’re capable of.
Get involvedLatest articles

Eddie is an accomplished entrepreneur. He was able to take advantage of the existing, highly-competitive CyberSecurity market and create an organisation from scratch that was acquired by one of the larger organisations – what a ride!
- Denmark Francisco, BlackBox
It’s rare that you come across standout speakers like Eddie. I want to thank him for sharing his insight and experience with us at Adecco’s recent event – his expert knowledge and passion for business really came across.
- Alex Fleming, President & Country Head, Adecco Group
Help is at hand for every step of your journey
My own journey has been packed full of highs and lows – sound familiar? Business isn’t easy. There aren’t any shortcuts. But, with a bit of talent, a lot of hard-work and a slice of luck, what’s stopping you reaching your potential?Eddie Whittingham, Founder and CEO
