Library

Packed full of practical, no-nonsense advice to help you learn more about what matters most.

The Money

Business bank accounts

2 min read

Wondering whether you need a business bank account? Find out if...

The People

Business coach vs business mentor – what’s the difference?

4 min read

Need help for your startup or small business? A business coach...

News

How to COVID-proof your business

3 min read

5th November 2020

Keeping a startup or small business afloat during the COVID-19 pandemic...

The Customers

Audience profiling – why use it?

3 min read

Understanding your target audience is crucial for successful marketing campaigns. Find...

The People

How to deal with self doubt and imposter syndrome

2 min read

Hiring the right team for your startup is crucial for the...

The Product

How to build a product prototype

3 min read

Testing is an important part of the product development process. In...

News

How to prepare for Black Friday 2020 (and beyond)

3 min read

26th October 2020

Black Friday 2020 is rapidly approaching and it’s important to be...

The Product

How to patent a product

4 min read

Applying for a patent could be a smart move, but it...

The Company

SWOT or SOAR – what’s the difference?

3 min read

To SWOT or to SOAR, that is the question. And if...

The Company

Getting the right business insurance

3 min read

Business insurance helps protect your startup or small business from preventable...

The People

How to build a kick-ass startup team

3 min read

Hiring the right team for your startup is crucial for the...

The Customers

How customer development can help your startup

2 min read

Launching a successful startup requires you to thoroughly understand your potential...

Like your very own (vetted and BS-free) Google on all things startup related

We're pulling together the world's most definitive library of startup advice.

We hope you find our library super useful.

When most Founders start out they spend an ages searching through a heap of resources on the internet – from lots of different sources, with conflicting advice and lots of ‘fluff’.  We wanted to change that.

Think of this page as your startup bible, Google results, Wikipedia or A-Z – whatever you prefer to call it – hopefully you’ll find it here. Go on, give the search a try.

Oh, and yes – of course you can choose to sign up to GoFounder for a heap of extra benefits… but all of these great advice is 100% free. No hidden agenda. No alternative motive. Sure, you might fancy joining our Founder Community or benefitting from our Productivity Sprints to help you get sh*t done, but there’s no hard sell.

You’re your own boss. Or you will be soon. So who are we to tell you otherwise.

And, if there are any areas you’d like us to focus on, reach out to our team – we’ll be happy to help.